Giorgio Armani Beauty

giorgio armani beauty
A fully functional e-commerce site, giorgioarmanibeauty.com is truly unique in the way it retains the look, feel, and elegance of the Armani brand. This site represented the first time that the entire collection of fragrances and cosmetics from the Giorgio Armani brand were be shown together.
The site marries the luxury of Giorgio Armani fragrances and cosmetics with exciting new design elements. For instance, consumers can change "looks" or colors directly on the models as well as in the product views. In addition to custom experiences, the unique "Giorgio Armani Beauty Bar" allows consumers a truly virtual in-store experience by having all products from the range displayed in a single location. Site visitors will see all products on a beauty counter displayed in front of them, as if they were in a retail environment.
The site serves to extend the relationship Giorgio Armani cosmetics has with its dedicated clientele and will serve as an additional door for expanding its retail reach to future devotees.

Rahul Sabnis