As a Creative Director at Euro RSCG Worldwide, Rahul is guided by the belief that the true engine of branding is driven by deep consumer insight, coupled with unique creative ideas. Utilizing his experience in numerous marketing disciplines, Rahul’s holistic approach to design balances artistry with marketplace demands, or simply, form with function.

Prior to joining Euro, Rahul served as Associate Creative Director at Digitas, where he applied his distinct blend of creativity to multiple clients including American Express, CNN.com, Samsung, and GameTap.

In previous positions, Rahul led ID Society as Creative Director and supervised Workboards, managing all marketing and product development initiatives, from on and off-line advertising to interface designs. Rahul also founded NewMantra Inc., a highly successful brand development boutique, where he effectively repositioned multiple Internet divisions for Fortune 500 companies, including Sony Music, Lehman Brothers, TransUnion and Experian.